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Archive for August, 2010
The Computer Logos and the story behind their design
Aug 20th
You would have seen these logos all around you. You would have even used one of them for performing your tasks t in your day-today. They can be instantaneously recognized. They are the logos and symbols you press, switch, click and ogle numerous times a day when you use your computer.
LOGO FOR POWER
During World War II, the engineers used binary systems to tag individual power buttons and keys. For example “A1” meant “ON,” and “A0” meant “OFF”. International Electro technical Commission unclearly coded an incomplete circle with a straight-line inside as “standby power state”. After a few years the Institute of EEE felt that the existing logo was unclear, and altered the logo design to simply mean “POWER”.
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LOGO FOR BLUETOOTH
The Danish King, Harald Blåtand, was passionate about eating blueberries; one fine day his teeth permanently got stained in blue colour. It was a coincidence that the first Bluetooth receptor also had a “teeth-like” shape, and was blue in colour. But this logo design’s interplay doesn’t end here. Similar to that of the Bluetooth technology that’s designed to allow association between differing industries such as the information technology, telecommunication gadgets and automotive markets, King Blåtand was active in uniting the military group in the Scandinavian countries.
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LOGO FOR USB
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Created along with the USB 1.0 spec, the USB logo design was made to look like Neptune’s Trident. In-lieu of the pointed triangles at the tip of the three-pronged spear, the USB company (corporate) advertisers chose to alter the shapes to a triangle, square and circle in its design. The logo design creator sketched the logo design in such a way to indicate the diverse peripherals that could be attached using the standard.
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LOGO FOR PLAY
While the Play/Pause logos aren’t anything to do with computers. They have their own story with their own way onto keyboards, media players (real and virtual), and every other device capable of playing audio or video. The play logo first appeared as tape transport logo on reel-to-reel tape decks in the 1960s. The direction of the play arrow in the logo design indicated the direction in which the tape moved.
Pixel Avatar is a radical concept-instigating, online design agency headed by ace professionals. Come to us to roll-out unique value additions to your organization through one of a kind logo, attractive brochures, eye catching websites, and designs that will create a significant impact on your business.
For More Logos cont…
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E Mailer The Effective Marketer
Aug 11th
It is said that a design is a plan for arranging elements in such a way as best to accomplish a particular purpose. One such design which is to be crafted with utmost concentration includes the E-mailer, followed by the purpose of increasing brand identity and effectively marketing the products or services to many inexpensively.
Pixel Avatar and its dedicated team have also touched & worked on this category of designing E-mailers for organizations and assist them perform their E-mail campaign with ease and efficacy.
The client, Resnet World hotel Reservation Services is the latest technology leader in the online hotel reservations industry, Hotel reservations service and more. They were strategizing new marketing campaigns to popularize its brand and bring in more clients to opt for its services. They wanted to create a well defined E-mailer which could reach millions across the world. This made them come to Pixel Avatar-The Online Design Agency.
Mr. B.Manikandan and Mr. Liljo Mathew, the designers of this project say, “The purpose was well described by the client. Other inputs including the contents of the e-mailer were provided. We worked on bringing the look and feel of the e-mailer as to resemble the Company’s corporate website establishing brand connectivity. We feel extremely overwhelmed to have worked for this project.”
The Final Output
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