Posts tagged Brochure Design

The Flexible Olympic Logo

The 2012 Olympic Games are scheduled to take place in London (England), next year from 27 July to 12 August. The logo for the grand occasion has been designed by Wolf Olins and costs about 400,000 pounds. This new logo design is a representation of the digits in the year 2012 with the Olympic Rings embedded within.

For the first time, the Olympics logo is going to be used for both Olympic and Paralympic games. The standard colours that the logo will appear are green, magenta, orange and blue. The logo is, however, flexible enough to incorporate many other colours as well to enable sponsors to merge their corporate colours and create a personalized version of the same logo.

There was another logo created for the bidding process which was created by the Kino Design (this is not the brand identity of the Olympic Games). This logo shows a ribbon with blue, yellow, black, green,. And red stripes twisting around the letters and digits in ‘LONDON 2012”. The ribbon depicts the shape of the River Thames in London.

Pixel Avatar is the online design agency offering avant-garde logo designs, brochure designs and print designs apart from the ultra modern web designing approaches and marketing collateral creation. The team of professionals here provides best in class graphic designing, website maintenance solutions and print designs.

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