When you say “logo”, the first thing that will come to your mind is a famous corporate or company logo.

A Few Well Known Logos

But the concept of logo was evolved hundreds of years before. Most of the well known historians and monarchy were represented by a logo.

To name a few:

Swastika-the logo of the Nazis,

A fish- the logo of the Pandya kingdom

A tiger –the logo of the Cholas

Well, after knowing the significance of having a logo, one must dig deep into this wide concept. You must question yourself with the 6 W’s & 1 H

WHAT?    WHERE?    WHY?  WHO?   WHEN?    Will You?

&

HOW?

WHAT?

  • What is the business’s purpose?
  • What products and services do you offer to your customers?
  • What sets you apart from your competitors? (Critical Success Factor)
  • What fonts and colors will you employ in your logo design creating?
  • What aspect of your company must your logo convey?
  • What logo best portrays your business? (products and services)

WHERE?

  • Where all will you use your logo design? (On the product, Package, Letterheads, online, banners, stationary …)
  • Where do you see your company in the future?

WHO?

  • Who are your customers?
  • Who are your current and potential competitors?
  • Who do you choose as your company logo designer?

WHY?

  • Why is do you need professional help to design your logo?

WHEN?

  • When is the right time to launch or re-launch your logo?
  • When is the time you redesign your logo?

WILL YOU?

  • Will your logo communicate to your target audience without any barriers? (Language, Gender, Nationality…)
  • Will you be following logo design trends or come up with a ground-breaking logo design concept?

HOW?

  • How much are you willing to spend towards your logo creator?
  • How much time can you contribute to logo designing or logo maker?
  • How effectively will you present your logo (3d logo design)?

And finally after the logo is rolled-out, it must communicate to the end users’ heart. That is when you task meets its ultimatum. That is when you call it a “GOOD LOGO”.

Pixel Avatar, the online design agency is the right destination to get all your corporate designs including corporate logos, company logos, 3D logos apart from website designing and brochures. We are a Chennai based online design agency offering you design services with the help of our graphic designers and creators.

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