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Posts tagged print advertising
Tips to Create a Perfect Website (II)
Sep 23rd
As we have already discussed about the visibility and design of the website lets talk about the next element in the website.
Primary Navigation above the Fold: The links to the key areas of your site must be kept above the fold. This area is generally considered to be with in the top 500-600 pixels of the website. This is a part of ensuring easy navigation or better accessibility of links in your site. The major elements including the logo (which could be a back link to your home page) and other important links will appear here. It is preferred not to include sub-links here only because it might look too stuffed up.
The home page, company profile, service, contact link can all appear here. The sub-links such as the vision and mission of the company, product/services variety, and enquiry form can be given in separate side bars or as sub-links under the respective headings. Always remember to keep the consistency at prime importance in every page you create for your website.
Repeat Navigation in the Footer: If you use images in your website, or even flash, for your main navigation, it’s very important to offer a duplicate set of navigation links in your footer. Even if you use text links at the top, the duplication will still be helpful. This will make it as easy as possible for people to find the content they are looking for on your site. You can also provide useful additional information such as terms of service.
Pixel Avatar is an online design agency providing top-notch service including website maintenance, logo revamping, brochure designing, print advertising and much more.
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Create Your Logo Design Using Vector Design
Sep 9th
The term “vector graphics” is mainly used today in the context of 2D computer graphics. Vector design stores images as a mathematical expression unlike raster graphics which is a representation of images as an array of pixels. The bitmap images are created with a series of pixels, which, when enlarged become visible to the human eye, distorting the image. Vector images do not face this problem as each colour and shape is created through mathematical expressions and gives the image complete definition. Therefore, it is possible to zoom in the image how much ever times you want with out distorting the image. This will be really helpful for your printing purposes.
There are many more benefits to vector design.
Easy and Fast – vector designing is faster when compared to bitmap. It makes it easy for the graphic designer to work with Photoshop as each time a vector shape is drawn, it automatically forms different layers. It provides pixel-perfect web layouts.
Accuracy – using vector shapes to draw will make it more defined. The corners of shapes like rectangle and square more defined. Rounded shapes will also have the perfect outlining. Vector shapes can be blended, faded and masked like raster shapes, but they always retain their mathematical precision and edit-ability.
Your logo is going to consist of different geometric shapes and letters of different colours. It is important for you to create the image in the most flexible manner. A graphic designer may design your logo in bitmap which later on will bring to you issues when you are in need to increase the size of your logo to incorporate in a print. A professional design company with an experience of working on logo designing for several clients with a variety of requirements will recognize the need to work on vector design for your logo.
The next time you revamp your logo or create a logo for your product, make sure you have the right professionals into work who would give you the right kind of services.
Pixel Avatar is a digital agency providing effective communication solutions including logo designing, web maintenance, brochure design, print advertising, customizing marketing collaterals and much more. The team of experts here takes careful steps to provide you the best in class services.
